Should We Be Scared Of The Microsoft Activision Patent

While most games media is out here talking about the Microsoft / Activision Patent and telling you about how it will give them the ability to advertise games to you with what streams you are watching we go in deeper and look at how this is just the tip of the ice burgee and how it also will allow them to change the games you are playing with this information. Playing a Rogue like that you fave streamer is playing well now you can play the same map set up as them and see how well you do with their strat. Or maybe you are listening to true crime podcasts well that billboard in game might now show you other True Crime podcasts you should listen to. Is this a good thing? Or is being in a capitalist's hellscape meaning that no matter where you go you will get things shoved in your face that you just do not want? 

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Show Notes/ Sources: 
https://docs.google.com/document/d/18TMOBskEq6XBxp4aFn7xsfwpUQ0yt0saBQk5YJDd8dk/edit?usp=sharing
Should We Be Scared Of The Microsoft Activision Patent
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